This article offers you a general overview of the Google Business Profile requirements before connecting your property via the Cloudbeds Digital Marketing Suite.
Looking for more information about Google Hotel Search instead? Visit this knowledge base section to learn more.
Google Business Profile requirements
Before connecting your Google Business Profile to Digital Marketing Suite (formerly Cloudbeds Amplify), it is essential to ensure that the property meets the following basic requirements:
The first step to connect your Google Business Profile to Digital Marketing Suite is to have a valid and active Google Business Profile account.
Connect your account via Digital Marketing Suite to keep track of your calls, directions and website visits. Learn how by clicking here. Remember to have your Free Booking Link visible before the connection.
If you do not have a Google Business Profile account to connect to Digital Marketing Suite yet, visit the Google's Support Site to sign up.
Once your Google Business Profile is correctly set up:
- Ensure it is claimed and managed under your ownership.
- Connect it to the Cloudbeds Digital Marketing Suite by accessing this article (section: Google Business Profile).
Make sure that your rates are correct and visible in your Google Business Profile. Learn more about Rates and Availability in your Google Business Profile here.
My prices are not visible on my Google Business Profile. How can I solve this?
If the prices are not visible on your Google Business Profile, take the following actions:
- Check that your rates are properly configured in your Cloudbeds account. Learn more about How to Add or Edit Base Rates.
- Verify that the prices are published and updated on your Google Business Profile.
If the price visibility issue still persists, reach out to Google's Support Team for further assistance.
In Google's words, Free Booking Links display your site name or hotel name along with the room rate for the itinerary selected, allowing you to show the best rate to travelers.
How to make your Free Booking Link visible
Before connecting your Google Business Profile via Digital Marketing Suite, make sure that your Free Booking Link is visible. In case it is not, contact our dedicated Support Team for further assistance
To receive more visitors and reservations through your Cloudbeds Booking Engine, the Free Booking Links for your Google Business Profile need to be redirected to your Cloudbeds Booking Engine.
How to redirect my Free Booking Link to Cloudbeds Booking Engine?
If your Free Booking Link (FBL) is redirecting to another booking engine that is not our Cloudbeds Booking Engine:
- Reach out to your current booking engine and request the disconnection. The Google Business profile ill be automatically updated after a couple of days with the Cloudbeds Booking Engine.
- In case it does not connect to the Cloudbeds Booking Engine automatically, reach out, to our Support Team for further assistance
Google Business Profile optimization
Once your Google Business Profile has been set up appropriately, there are several tips that can be utilized to optimize your business profile and property information in Google search:
🔵 After claiming your Google Business Profile listing, the next step is to boost your online presence across key digital marketing channels. Learn more about our Digital Marketing Suite solutions to start driving more reservations.
🔵 Connect your Google Business Profile to Cloudbeds via the Digital Marketing Suite Performance Dashboard to have all your property information in one place, and keep track of your digital presence.
🔵 Access your Google Business Profile and make sure that your business information (name, address, contact details) and business category are accurate and up-to-date.
🔵 Add the corresponding and relevant property details for your potential guests. This will allow them to better understand the full scope of what you have to offer during their stay.
🔵 High-quality photos are essential for showcasing your property and having a successful profile. Be sure to add good photos that highlight your property features.
Learn more about account optimization in this Cloudbeds University learning course.
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