Cloudbeds Amplify uses multiple digital marketing channels to influence travelers to make a reservation with your property.
The flow chart on this article explains how the bookings driven for your property are attributed to Cloudbeds Amplify, and how these are displayed in the Performance Dashboard within your Cloudbeds PMS.
Cloudbeds Amplify Attribution Flow Chart

Bookings influenced by paid marketing channels are attributed to Cloudbeds Amplify, and displayed in the Performance Dashboard as received via the Ads source/channel (metasearch, SEM, Google Ads and retargeting)
Note: Any reservations generated solely by your Cloudbeds website or booking links are free reservations and revenue for your property.
Explore Cloudbeds Amplify Digital Marketing solution.